Every day, we plug away at not only growing Tillage but deepening it as well. Sometimes that looks like smaller numbers in the moment, but we believe our grassroots ways are worth the wait.

The seed we're tossing in some seemingly arid cracks right now looks like connecting with current and potential customers. Building authentic relationship is invaluable to us. We want to know their story, your story. We want to know why you shop and what is most important to you when you spend your hard-earned money. And we want to know what we can do better as a brand to help meet those needs.

At the same time, we are working on growing friendships with organizations we partner with and the incredible humans that make them flourish. Knowing them means understanding what makes them stay afloat as well as recognizing where their areas of greatest need lies. Sometimes that even means we get to work side-by-side.

A third way we've loved planting seeds in 2021 is by connecting with other small businesses. As we've embarked on some bigger shows for the first time this year, we've not only gotten to learn from local companies but national and international ones who have been around a while and thriving. They've been so generous with us, sharing feedback, suggestions and encouragement to keep going. 

We are more energized than ever to keep digging deep in 2022. But before we do, thank you so much for your support in 2021!

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